Savvy Up –
The Ultimate Upgrade For Outsmarting Scams, Manipulation and Physical Threats
A Lot of Savvy in Your Pocket for £7.99

Download the Kindle App on any device and level up your savvy anytime, anywhere. With interactive, clickable links, you can seamlessly access the course portal, bonus content, immersive learning experience, and self-defence course—all for just £7.99.
From Street Smarts to Digital Security – A complete toolkit for safeguarding every aspect of your life.

Boost your preventative knowledge in unfamiliar areas
Develop an instinctive and effective response to being attacked
Increase insights into how scams and manipulation work
Upgrade your defences against the rise in technology savvy criminals
Learn how to leverage AI, consumer rights, and behavioral psychology to protect yourself and your family
We all have savvy, but imagine if it was equally strong in every area of life—how much harder would it be for scammers, rogue traders, bullies, and manipulators to take advantage of us?





The Perfect Gift for Smarter, Safer Living
Looking for a gift that’s practical, engaging, and packed with value? Savvy Up is more than just a book—it’s a game-changer. With real-world strategies to outsmart scams, boost confidence, and stay safe in an unpredictable world, this is a gift that keeps on giving. Plus, it includes access to an immersive online course and a science-backed self-defence program, making it a thoughtful and empowering present for anyone who wants to protect themselves and their loved ones. Give the gift of knowledge, confidence, and security!
Step into Jessica’s shoes in Chapter 6 and experience how she skillfully navigates a dangerous situation that countless people face today. Her story could change the way you respond when it matters most.
The Warrior Up Duke of Edinburgh Award is designed to equip teenagers with the skills to spot scams, manipulation and physical threats. This course goes beyond physical safety — it fosters awareness, builds self-protection strategies, and strengthens mental well-being. They’ll gain the tools to stand tall, think fast, and stay safe.
Savvy Up is a new release, so bear with us as we get more reviews
Been dipping in and out of this book over the last couple of days, and it’s seriously clever. Every chapter starts with a story that pulls you in and it feels like I’ve lived some of these situations now, which hopefully means I won’t fall for them in real life. I really liked that it’s not just about online scams. It even covers things like dealing with parking fines (had 2 last year, 1 I would have challenged had I had this knowledge).
The self-defence section is brilliant, definitely getting my daughter to do the online course when she’s old enough.
Shame there is nothing in there about dealing with dodgy building regulations, but I guess most people don’t have that as a problem.
Didn’t think I needed this book, but I was wrong. I always thought I was pretty savvy, but this really made me see the gaps. The way it explains scams, manipulation & especially physical threats, just makes so much sense.
The free self-defence course was way better than I expected. I thought it’d be some overcomplicated stuff, but nope, it’s super simple moves that actually work. The author teaches it himself, and it’s really easy to follow.
It’s not just about scams either—this book makes you think smarter about everything. Honestly, some of the stories made me rethink how I deal with people in general.
100% recommend. Even if you think you know it all, you’ll still pick up stuff that’ll make you sharper.
Enjoy Life-time Access to Our Bonus Resources (included in book price)

Science-backed Online Self-defence Course
Can you really learn physical defence skills online?
Absolutely! Just like Steezy teaches dance, Rosetta Stone teaches languages, and Yousician teaches musical instruments, millions have successfully mastered new skills through online learning. The secret to their success lies in clear instruction, repetition, and incremental progress.
Experience the power of our free Savvy Up self-defence micro-learning, built on the proven Simplified and Instinctive Response System (SIRS). Designed for online learning, it breaks down self-defence techniques into easy-to-follow micro lessons, making them simple to understand and practice. Using a scientific approach to embed these skills into muscle memory, this short course helps you develop effective, instinctive self-defence abilities — all from the comfort of your own space.
Transform Savvy Up into a Fully Immersive Course Experience!
If you’re serious about upgrading your savvy across all areas of life, our interactive online portal takes your learning to the next level. Use our SWOT Tracker to assess your current vulnerabilities, highlight strengths, and create a personalized action plan to enhance your safety, confidence, and decision-making skills like never before.
With your exclusive access, you’ll also get:
- A Quick-Reference Guide to 50 Common Scams – Identify red flags and outsmart scammers with practical, step-by-step strategies.
- Real-Life Scam Dialogues – Learn how fraudsters manipulate conversations and the best responses to shut them down.
- Fraud Contact Directory – Instantly access key fraud agencies across English-speaking and select non-English-speaking countries to report scams and seek help.

Frequently Asked Questions
I am already savvy. Should I read it?
Of course you are—everyone has savvy! But is your savvy equally strong in all areas of life? The world has changed, and so have the risks we face. Technology, the internet, and artificial intelligence have expanded our exposure to scams, fraud, and manipulation on a global scale. Criminals are evolving, using AI and psychological tactics to outsmart even the most cautious individuals.
Another major shift is the rise of sales psychology. Once designed to help businesses better serve customers, these techniques have been adopted by manipulative individuals, making it easier than ever to influence, deceive, and exploit. Understanding these tactics isn’t just useful—it’s essential.
This book equips you with the knowledge to stay steps ahead, recognise hidden threats, and protect yourself in ways you may not have even considered. Even the most street-smart individuals will find new insights that sharpen their instincts and strengthen their defences. So yes, you should read it!
What age is Savvy Up appropriate for?
Savvy Up is designed for all ages, making it a valuable resource for the entire family. Later this year, we’ll be releasing Savvy Up for Teens, but in the meantime, this edition offers essential lessons that apply to everyone.
For example, online shopping is something we all do, and Chapter 5 provides crucial insights into protecting your data and money from cyber threats. Mobile phone and identity theft affect people of all ages, which is why Chapter 6 walks you through real-world strategies to safeguard yourself (listen to Jessica’s story above).
Home security is another universal concern, and Chapter 9 highlights ways to prevent home invasions. If you or a family member invests or has a pension, Chapters 11 and 12 will help you avoid financial scams. And for everyday financial protection, we cover topics like challenging unfair parking fines and handling mis-sold products.
For those interested in personal safety, Chapter 10 introduces a simple yet powerful approach to self-defence—helping you instinctively avoid getting hit. Plus, you’ll get free lifetime access to an online self-defence course designed to be effective for all skill levels.
Whatever your age or stage in life, Savvy Up equips you to face modern risks with confidence and clarity.
What's included in the bonus content?
At the end of the book, you’ll find an invaluable Bonus Content Section packed with essential tools to keep you protected. This includes:
- A Quick-Reference Guide to 50 Common Scams – Learn to spot red flags and avoid falling victim, with clear, actionable strategies.
- Real-Life Scam Dialogues – Understand the exact language scammers use and discover the best ways to respond or shut them down.
- Fraud Contact Directory – A compiled list of major fraud agencies across English-speaking countries (and some non-English-speaking ones) so you know exactly where to report scams or seek assistance.
Best of all, all this information is also available for free in our exclusive online portal, where you’ll gain access to:
- Our online self-defence course – Science-backed techniques to boost your personal safety.
- Interactive resources – Turn Savvy Up into a fully immersive learning experience with structured exercises and tools.
With these bonuses, Savvy Up is more than just a book—it’s an ongoing toolkit for real-world protection.